Finding The Best Website Name for you
Whats the best website name - this is a question we frequently
get asked. There are some
very important factors to consider when choosing a domain name
which could either help or really hinder the success of your
website.
A good domain
name can offer the following.
-
Can become
financially valuable in its own right.
-
Explains
what your site is about.
-
Offers a
good chance of your website getting listed for a common
search phrase
-
Can bring
lots of traffic.
Choose a name
that actually means something
Brand Names
If you already have a well known brand name, this
will usually best the best website name for you, as you will
probably already have people searching for this.
As an example
if we take Nike, its a very well known brand even though the
name itself does not really mean anything. Lots of people search
under Nike as they know the brand name.
If you do not
have a well known brand name, calling a site something unrelated
to the theme of your site could be very detrimental to its
future.
If Nike never
existed and someone setup a site called Nike the chances of
anyone ever finding it for its Domain name would be just about
zero, after all what does the actually word Nike mean?
Why would
anyone have searched under the phrase Nike? They simply would
not.
If you were to
setup a site on Parrots calling it something like
steves-website.com this would tell us nothing about the
site, and it would also miss out on a very good marketing
stream.
The correct way
to choose a good website name is to break down the main topic of
the site, and how this site fits in with the topic by creating a
phrase than does all of this in 3 words or less, so if the site
was based around parrot care you could use the domain name
parrotcare.com (if it was available) or select an
alternative such as caring-for-parrots.
As you can see
either of these examples tells a visitor what to expect to find
on your site.
Having a good
domain name also gives another big advantage too, if makes it
easier to get ranked well in search engines for this key phrase.
Notes
When looking for your domain name
you can choose words with or without hyphens so either
bestwebsitename or best-website-name both are fine.
The next point
to look out for is the domain extension dot com holds the
most weight, so if possible go for a dot com address.
If you are not
sure what names are available, a quick way is to checkout sites
such as nameboy.com this will allow you to search for
multiple domains so you can easily see what is currently
available, and expiring soon.
Having the best website name is only part of web
success - checkout more on getting
your site listed in Google
Want to build up your websites credibility and
get more traffic - checkout our
articles on this.
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