Search Engine Optimization Basic Search Engine Ranking

When it comes to search engine optimization or seo there are a number of points you really need to think of.

The first part of seo is keywords and content
firstly your content has to have a good spread of keywords Keywords are simply words that are searched for the keywords should be seamlessly woven into your content, so in effect your content needs to serve 2 purposes,

First and foremost it needs to be of interest to visitors to your page, secondly it needs to appeal to search engines such as Google, Yahoo, MSN & Ask.

A good spread of keywords is around about 2-4% of the total articles words, more than this and you take the risk of being penalised for keyword spamming.

Next you really need to know at least the basics of HTML so you can carry out other seo and add such things as H1 & H2 headings to your page, you’ll also need to add some title and meta tags for example.

title>computer adviser basic seo
meta name=”description” content=”the basics of search engine optimization and how to increase your search engine ranking” />
meta name=”keywords” content=”search engine optimization, search engine ranking, Google page rank search engines” />

This is generally for the search engines and makes a huge difference to your search engine ranking, once you’ve got your site indexed by the search engines you’ll want to be able to monitor its page rank, this can simply be done by downloading the free Google toolbar and enabling the Page Rank function.

Once you’ve got the Google toolbar installed you can then see the Page Ranking for any site 0 being the lowest and 10 being the highest.

Backlinks
If you’re looking to get your site listed in the search engines you really need to get a few good links coming onto your site from a site with a Page Rank of 3 or higher, getting listed in Google can literally take months, but with a few good inbound links this will happen much much quicker as in the eyes of the search engines inbound links make your site look more valuable.

To attain real long term website success there is no trick, it all comes down to a few simple rules, make sure you have valuable content, lots of it, content is king.

Have a linking campaign, but make sure you only offer reciprocal or outbound links to similar sites, never link to sites which offer no value such as ad farms.

Building a successful website is a slow process, but be patient, keep creating your optimised content and you’ll reach your goal.

If you’re looking for a package that will help you to build your website into a web business, taking the hassle out of seo checkout Site Build it.

computer adviser search engine optimization article

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